Analyzing and Enhancing Clarification Strategies for Ambiguous References in Consumer Service Interactions

Changling Li, Yujian Gan, Zhenrong Yang, Youyang Chen, Xinxuan Qiu, Yanni Lin, Matthew Purver, Massimo Poesio


Abstract
When customers present ambiguous references, service staff typically need to clarify the customers’ specific intentions. To advance research in this area, we collected 1,000 real-world consumer dialogues with ambiguous references. This dataset will be used for subsequent studies to identify ambiguous references and generate responses. Our analysis of the dataset revealed common strategies employed by service staff, including directly asking clarification questions (CQ) and listing possible options before asking a clarification question (LCQ). However, we found that merely using CQ often fails to fully satisfy customers. In contrast, using LCQ, as well as recommending specific products after listing possible options, proved more effective in resolving ambiguous references and enhancing customer satisfaction.
Anthology ID:
2024.sigdial-1.25
Volume:
Proceedings of the 25th Annual Meeting of the Special Interest Group on Discourse and Dialogue
Month:
September
Year:
2024
Address:
Kyoto, Japan
Editors:
Tatsuya Kawahara, Vera Demberg, Stefan Ultes, Koji Inoue, Shikib Mehri, David Howcroft, Kazunori Komatani
Venue:
SIGDIAL
SIG:
SIGDIAL
Publisher:
Association for Computational Linguistics
Note:
Pages:
289–296
Language:
URL:
https://aclanthology.org/2024.sigdial-1.25
DOI:
Bibkey:
Cite (ACL):
Changling Li, Yujian Gan, Zhenrong Yang, Youyang Chen, Xinxuan Qiu, Yanni Lin, Matthew Purver, and Massimo Poesio. 2024. Analyzing and Enhancing Clarification Strategies for Ambiguous References in Consumer Service Interactions. In Proceedings of the 25th Annual Meeting of the Special Interest Group on Discourse and Dialogue, pages 289–296, Kyoto, Japan. Association for Computational Linguistics.
Cite (Informal):
Analyzing and Enhancing Clarification Strategies for Ambiguous References in Consumer Service Interactions (Li et al., SIGDIAL 2024)
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PDF:
https://aclanthology.org/2024.sigdial-1.25.pdf