@inproceedings{bougie-etal-2026-beyond, title = "Beyond Offline A/{B} Testing: Context-Aware Agent Simulation for Recommender System Evaluation", author = "Bougie, Nicolas and Marconi, Gian Maria and Ye, Xiaotong and Watanabe, Narimawa", editor = "Atanasova, Pepa and Haffari, Gholamreza and Wang, Minghan", booktitle = "Proceedings of the 2026 Conference on Empirical Methods in Natural Language Processing: Industry Track", month = oct, year = "2026", address = "Budapest, Hungary", publisher = "Association for Computational Linguistics", url = "https://aclanthology.org/2026.emnlp-industry.2/", pages = "5--24", ISBN = "979-8-89176-460-6" }