@inproceedings{benomar-etal-2026-data,
    title = "Data-Driven Persona-Conditioned Agents for A/{B} Test Simulation",
    author = "Benomar, Ziyad  and
      {\L}ajewska, Weronika  and
      Perelli, Leonardo  and
      Mansour, Saab",
    editor = "Atanasova, Pepa  and
      Haffari, Gholamreza  and
      Wang, Minghan",
    booktitle = "Proceedings of the 2026 Conference on Empirical Methods in Natural Language Processing: Industry Track",
    month = oct,
    year = "2026",
    address = "Budapest, Hungary",
    publisher = "Association for Computational Linguistics",
    url = "https://aclanthology.org/2026.emnlp-industry.79/",
    pages = "1323--1338",
    ISBN = "979-8-89176-460-6"
}