The Discourse of Print Advertising in the Philippines: Generic Structures and Linguistic Features Danilo Dayag author 2008-11 text Proceedings of the 22nd Pacific Asia Conference on Language, Information and Computation Rachel Edita O Roxas editor De La Salle University, Manila, Philippines The University of the Philippines Visayas Cebu College, Cebu City, Philippines conference publication dayag-2008-discourse https://aclanthology.org/Y08-1001/ 2008-11 1 15