@InProceedings{gabrilovich-josifovski-pang:2008:ACLTutorials,
  author    = {Gabrilovich, Evgeniy  and  Josifovski, Vanja  and  Pang, Bo},
  title     = {Introduction to Computational Advertising},
  booktitle = {Tutorial Abstracts of ACL-08: HLT},
  month     = {June},
  year      = {2008},
  address   = {Columbus, Ohio},
  publisher = {Association for Computational Linguistics},
  pages     = {1},
  url       = {http://www.aclweb.org/anthology/P/P08/P08-5001}
}