Word emphasis in textual content aims at conveying the desired intention by changing the size, color, typeface, style (bold, italic, etc.), and other typographical features. The emphasized words are extremely helpful in drawing the readers’ attention to specific information that the authors wish to emphasize. However, performing such emphasis using a soft keyboard for social media interactions is time-consuming and has an associated learning curve. In this paper, we propose a novel approach to automate the emphasis word detection on short written texts. To the best of our knowledge, this work presents the first lightweight deep learning approach for smartphone deployment of emphasis selection. Experimental results show that our approach achieves comparable accuracy at a much lower model size than existing models. Our best lightweight model has a memory footprint of 2.82 MB with a matching score of 0.716 on SemEval-2020 public benchmark dataset.