Large Language Models (LLMs) have shown remarkable potential in developing role-playing agents (RPAs). However, current evaluation frameworks rely heavily on well-known fictional characters, raising a critical concern: models may be leveraging their internal training memory of these characters rather than demonstrating role-playing capabilities. This reliance often leads to significant performance degradation when RPAs encounter unseen or out-of-distribution personas. To address this, we propose a more rigorous evaluation protocol designed to decouple role-playing proficiency from character recognition. Our experiments across multiple benchmarks demonstrate that anonymizing characters degrades performance, confirming that name exposure provides implicit cues that mask a model’s true capability. To mitigate this, we investigate diverse personality augmentation as a method to enhance role fidelity in anonymous settings. We systematically analyze the impact of various personality-description methods on agent behavior and consistency. Our results show that incorporating personality information consistently improves RPA performance. This work establishes a more equitable evaluation standard and validates a scalable, personality-enhanced framework for constructing robust RPAs.

Large language models have shown strong potential as role-playing agents for real individuals, yet faithful impersonating remains challenging. Existing in-context learning-based methods fail to capture how individuals react under different situations. In addition, LLM-based evaluation is difficult for obscure individuals. To address these challenges, we propose Situation–Internal state–Behavior Persona method to incorporate situation-dependent behavioral strategies. We further design an evaluation protocol that provides LLM evaluators with references about the impersonated individual. We evaluate our approach on a newly constructed dataset for the task of generating replies on social media. Experimental results show that our proposed method outperforms state-of-the-art ICL-based baselines, while our evaluation protocol achieves moderate correlation with human judgment. Besides, experiments on fictional-character benchmarks demonstrate that our proposed method is applicable beyond the social media setting. These findings suggest that incorporating behavioral information broadly improves the fidelity of role-playing for real individuals on social media or fictional characters