Large-scale urban simulation plays a pivotal role in social science, traffic safety, and transportation policy. Recent work has shown that large language models, when prompted as agents, can generate lifelike daily routines at city scale. Yet these methods typically rely on few-shot prompting, causing agents to reproduce the LLM’s behavioral priors rather than the target population. We introduce CityReal, a modular framework for human-aligned urban simulation. CityReal models agents as intention-driven decision makers that pursue coherent mobility and activity plans rather than isolated step-by-step choices. They adapt over time by learning habits and preferences based on experience and constraints. To improve population-level realism, we learn textual adapters for behavior modules that align agent decisions with observed population statistics. Experiments show that CityReal improves alignment with real-world human behavior at both micro and macro levels. Scaling to tens of thousands of agents, it supports analysis of crowd density, place popularity, mobility flows, and well-being under different urban scenarios, offering a scalable testbed for urban simulation and forecasting.

User interface (UI) and user experience (UX) evaluation is central to product development, yet reliable feedback still relies on recruiting human participants or running online A/B tests, making early-stage iteration slow and costly. In light of this, recent work has explored Multimodal Large Language Models as proxy evaluators. However, existing approaches either produce surface-level critiques or a judgment that reflects the model’s own biases rather than the genuine response of a particular user. We introduce PerceptUI, a framework for persona-conditioned UI/UX evaluation that predicts how a specific user would answer interface-related questions and produces natural-language rationales. PerceptUI is trained in two stages: (i) contrastive reflection fine-tuning distills teacher-generated rationales by extracting lessons from human decisions, and (ii) reflective prompt-evolution, which refines prompts using the model’s failure traces. Across multiple domains and datasets, PerceptUI improves alignment with human responses, generalizes to unseen questions and personas, and yields population-level response distributions.

Recommender systems are central to online services, enabling users to navigate through massive amounts of content across various domains. However, their evaluation remains challenging due to the disconnect between offline metrics and online performance. The emergence of Large Language Model-powered agents offers a promising solution, yet existing studies model users in isolation, neglecting the contextual factors such as time, location, and needs, which fundamentally shape human decision-making. We introduce ContextSim, an LLM agent framework that simulates believable user proxies by anchoring interactions in daily life activities. A life simulation module generates scenarios specifying when, where, and why users engage with recommendations. To align preferences with genuine humans, we model agents’ internal thoughts and enforce consistency at both action and trajectory levels. Experiments across domains demonstrate closer alignment with human behavior than prior work. We further validate our approach through offline A/B testing correlation and show that RS parameters optimized using ContextSim yield improved real-world engagement.

Generative agents offer promising capabilities for simulating realistic urban behaviors. However, existing methods often rely on static profiles, oversimplified behavioral logic, and synchronous inference pipelines that hinder scalability. We present MobileCity, a lightweight generative-agent framework for city-scale simulation powered by cognitively-grounded generative agents. Each agent acts based on its needs, habits, and obligations, evolving over time. Agents are initialized from survey-based demographic data and navigate a realistic multimodal transportation network spanning multiple types of vehicles. To achieve scalability, we introduce asynchronous batched LLM inference during action selection and a low-token communication mechanism. Experiments with 4,000 agents demonstrate that MobileCity generates more human-like urban dynamics than baselines while maintaining high computational efficiency. Our code is publicly available at https://github.com/Tony-Yip/MobileCity.

Evaluating recommender systems remains challenging due to the gap between offline metrics and real user behavior, as well as the scarcity of interaction data. Recent work explores large language model (LLM) agents as synthetic users, yet they typically rely on few-shot prompting, which yields a shallow understanding of the environment and limits their ability to faithfully reproduce user actions. We introduce AlignUSER, a framework that learns world-model-driven agents from human interactions. Given rollout sequences of actions and states, we formalize world modeling as a next state prediction task that helps the agent internalize the environment. To align actions with human personas, we generate counterfactual trajectories around demonstrations and prompt the LLM to compare its decisions with human choices, identify suboptimal actions, and extract lessons. The learned policy is then used to drive agent interactions with the recommender system. We evaluate AlignUSER across multiple datasets and demonstrate closer alignment with genuine humans than prior work, both at the micro and macro levels.

The peer review process is fundamental to scientific progress, determining which papers meet the quality standards for publication. Yet, the rapid growth of scholarly production and increasing specialization in knowledge areas strain traditional scientific feedback mechanisms. In light of this, we introduce Generative Agent Reviewers (GAR), leveraging LLM-empowered agents to simulate faithful peer reviewers. To enable generative reviewers, we design an architecture that extends a large language model with memory capabilities and equips agents with reviewer personas derived from historical data. Our experiments demonstrate that GAR performs comparably to human reviewers in providing detailed feedback and predicting paper outcomes. Beyond mere performance comparison, we conduct insightful experiments, such as evaluating the impact of reviewer expertise and examining fairness in reviews. By offering early expert-level feedback, typically restricted to a limited group of researchers, GAR democratizes access to transparent and in-depth evaluation.

Modeling human behavior in urban environments is fundamental for social science, behavioral studies, and urban planning. Prior work often rely on rigid, hand-crafted rules, limiting their ability to simulate nuanced intentions, plans, and adaptive behaviors. Addressing these challenges, we envision an urban simulator (CitySim), capitalizing on breakthroughs in human-level intelligence exhibited by large language models. In CitySim, agents generate realistic daily schedules using a recursive value-driven approach that balances mandatory activities, personal habits, and situational factors. To enable long-term, lifelike simulations, we endow agents with beliefs, long-term goals, and spatial memory for navigation. CitySim exhibits closer alignment with real humans than prior work, both at micro and macro levels. Additionally, we conduct insightful experiments by modeling tens of thousands of agents and evaluating their collective behaviors under various real-world scenarios, including estimating crowd density, predicting place popularity, and assessing well-being. Our results highlight CitySim as a scalable, flexible testbed for understanding and forecasting urban phenomena.

Recommender systems play a central role in numerous real-life applications, yet evaluating their performance remains a significant challenge due to the gap between offline metrics and online behaviors. Given the scarcity and limits (e.g., privacy issues) of real user data, we introduce SimUSER, an agent framework that serves as believable and cost-effective human proxies. SimUSER first identifies self-consistent personas from historical data, enriching user profiles with unique backgrounds and personalities. Then, central to this evaluation are users equipped with persona, memory, perception, and brain modules, engaging in interactions with the recommender system. SimUSER exhibits closer alignment with genuine humans than prior work, both at micro and macro levels. Additionally, we conduct insightful experiments to explore the effects of thumbnails on click rates, the exposure effect, and the impact of reviews on user engagement. Finally, we refine recommender system parameters based on offline A/B test results, resulting in improved user engagement in the real world.