Attribute Value Extraction (AVE) boosts many e-commerce platform services such as targeted recommendation, product retrieval and question answering. Most previous studies adopt an extractive framework such as named entity recognition (NER) to capture subtokens in the product descriptions as the corresponding values of target attributes. However, in the real world scenario, there also exist implicit attribute values that are not mentioned explicitly but embedded in the image information and implied text meaning of products, for which the power of extractive methods is severely constrained. To address the above issues, we exploit a unified multi-modal AVE framework named DEFLATE (a multi-modal unifieD framEwork For impLicit And expliciT AVE) to acquire implicit attribute values in addition to the explicit ones. DEFLATE consists of a QA-based generation model to produce candidate attribute values from the product information of different modalities, and a discriminative model to ensure the credibility of the generated answers. Meanwhile, to provide a testbed that close to the real world, we collect and annotate a multi-modal dataset with parts of implicit attribute values. Extensive experiments conducted on multiple datasets demonstrate that DEFLATE significantly outperforms previous methods on the extraction of implicit attribute values, while achieving comparable performance for the explicit ones.

A wide range of NLP tasks benefit from the fine-tuning of pretrained language models (PLMs). However, a number of redundant parameters which contribute less to the downstream task are observed in a directly fine-tuned model. We consider the gap between pretraining and downstream tasks hinders the training of these redundant parameters, and results in a suboptimal performance of the overall model. In this paper, we present PATS (Perturbation According To Sensitivity), a noisy training mechanism which considers each parameter’s importance in the downstream task to help fine-tune PLMs. The main idea of PATS is to add bigger noise to parameters with lower sensitivity and vice versa, in order to activate more parameters’ contributions to downstream tasks without affecting the sensitive ones much. Extensive experiments conducted on different tasks of the GLUE benchmark show PATS can consistently empower the fine-tuning of different sizes of PLMs, and the parameters in the well-performing models always have more concentrated distributions of sensitivities, which experimentally proves the effectiveness of our method.